Tanla / Marketing Automation Tool
Marketing Automation Tool
Transform your marketing endeavours across all channels, with personalised experiences and enhanced customer engagement – all through the power of automation.
Optimise omnichannel campaigns with our analytical platform for deep customer insights, while crafting engaging experiences using automated marketing for targeted messaging and campaign control.
Build, orchestrate, and personalise.
Maximise your marketing impact
Elevated customer engagement
Captivate customers through highly individualised and targeted communications across channels. You can configure rule-based journeys to connect with customers at every stage of the marketing funnel, by harnessing advanced customer behaviour tracking and journey builders.
Unmatched segmentation
Provide content that is always relevant to your customers, with high levels of customisation that have the flexibility to create both macro and micro-segments. Ensure that your customers receive the latest content by establishing auto-updating segments – a method to enhance the overall customer experience.
Advanced analytics
Unlock profound insights into customer behaviour and campaign performance with our advanced analytical features - RFM (Recency, Frequency, Monetary Value), Cohorts, Funnels, Trends, and more. Take informed actions to improve retention rates and reduce churn.
Increased efficiency
Reclaim valuable time by automating a myriad of tasks, including email marketing, lead nurturing, and onboarding communications. Streamline assessments and ensure peak efficiency with performance reports you’ll find directly in your inbox.
Elevated customer engagement
Captivate customers through highly individualised and targeted communications across channels. You can configure rule-based journeys to connect with customers at every stage of the marketing funnel, by harnessing advanced customer behaviour tracking and journey builders.
Unmatched segmentation
Provide content that is always relevant to your customers, with high levels of customisation that have the flexibility to create both macro and micro-segments. Ensure that your customers receive the latest content by establishing auto-updating segments – a method to enhance the overall customer experience.
Advanced analytics
Unlock profound insights into customer behaviour and campaign performance with our advanced analytical features - RFM (Recency, Frequency, Monetary Value), Cohorts, Funnels, Trends, and more. Take informed actions to improve retention rates and reduce churn.
Increased efficiency
Reclaim valuable time by automating a myriad of tasks, including email marketing, lead nurturing, and onboarding communications. Streamline assessments and ensure peak efficiency with performance reports you’ll find directly in your inbox.
Uncover the capabilities
Omnichannel Engagement
Ensure cohesive user engagement via personalised messages across push notifications, in-app, email, SMS, web push, and pop-ups.
Dynamic Segmentation
Refine your targeting strategies with the help of big data analytics, crafting versatile segments that are rooted in user data.
Campaign Automation
Design and automate customer lifecycle campaigns across all pivotal touchpoints, ensuring a harmonious and uninterrupted customer journey.
Personalisation at Scale
Amplify communication impact with relevant messages across channels, by incorporating usernames, locations, and behavioural data.
User Analytics
Access real-time actionable data and insights gathered from both online and offline purchases.
Connect with experts and peers
Understand how Tanla can transform your digital interactions. Our team is ready to help.
